KCR Spring 2025 Magazine - Flipbook - Page 46
Everlasting Blooms:
In Conversation With Madeeco
Bridal bouquets are a sentimental keepsake from your wedding day, encapsulating the colours, emotions and fragrant memories of a timeless
moment. Bridal Editor Emily Cotterhill speaks to Madeeco about the
exquisite craftsmanship behind their preserved 昀氀oral frames.
1.What sparked your idea to create Madeeco?
Madeeco began in 2018 with a simple intention: to slow down and live
more sustainably. What started as a small collection of thoughtful,
eco-friendly products soon evolved as our creative director, a longtime 昀氀ower lover, began pressing and preserving 昀氀owers to pause and
昀椀nd calm alongside a busy career in healthcare. Then came a turning
point: a bride asked if we could preserve her wedding bouquet. We
said yes, shared the 昀椀nished piece on Instagram, and the response was
overwhelming. Suddenly, requests poured in from couples wanting to
preserve their 昀氀owers. At the time, bouquet preservation was relatively
new in the UK wedding space. Many couples didn’t realise this was even
a possibility and it opened up a new meaningful way of remembering
their special day.
2.What is the process for preserving a wedding bouquet?
We receive bouquets from across the country, including many from
London-based couples. After the wedding day, 昀氀owers are carefully
packaged and posted to our studio using a step-by-step guide we provide
at booking. Once received, the 昀氀owers are assessed and preserved using
a blend of traditional and modern techniques tailored to achieve the
best outcome. Next comes the design phase where the bouquet is reimagined as a timeless piece of art. Many couples tell us it becomes the 昀椀rst
artwork they own together, which makes it even more special. It’s a slow
craft that unfolds over several months, with each stage approached with
care and attention to detail.
3.What are your most popular preservation and framing
styles?
Our shadowbox frames are by far the most loved, especially our signature designs that combine 昀氀at and 3D 昀氀orals for texture and depth.
They’re classic yet detailed and designed to stand the test of time.
Linen backdrops are another favourite, o昀昀ering a soft, natural 昀椀nish
that complements the organic beauty of preserved 昀氀owers. Whether
someone prefers romantic and classic or sleek and minimal, there’s a
design to suit.
4.What 昀氀oral trends do you predict for the summer 2025
wedding season?
We are seeing more couples choose locally grown, seasonal 昀氀owers
that re昀氀ect both the landscape and the time of year. These 昀氀owers tend
to preserve beautifully, too. Bold colour palettes and variety-昀椀lled
arrangements are also gaining popularity, with lots of texture, movement, and asymmetry. Couples are moving away from traditional,
uniform shapes in favour of expressive, personal designs. Mindsets
are shifting as well. More couples are thinking beyond the wedding day
when it comes to their wedding 昀氀owers and preserving their bouquet as
a keepsake re昀氀ects a growing interest in sustainability and meaningful,
handcrafted art.
5.What other eco-friendly gifts do you o昀昀er at Madeeco?
While wedding bouquet preservation is at the heart of Madeeco, we also
welcome commissions beyond the big day, whether it’s an anniversary
bouquet, 昀氀owers with personal meaning or a recreated bouquet.
We are also open to creative collaborations. A past highlight was designing a sustainable bridal gown featuring a pressed 昀氀ower waistband.
Every piece tells a story, and it’s an honour to help bring those stories to
life through 昀氀oral art. Aside from 昀氀ower preservation, we have a small
range of sustainable products, many inspired by our 昀氀oral artwork.
From hand-embroidered linen pouches and shoulder bags to bookmarks
and stationery, everything is designed to be both practical and rooted in
nature.
Visit: www.madeeco.co.uk. You can also explore more of our work on
Instagram @madeecouk, where we regularly share behind-the-scenes
moments and completed pieces. By Emily Cotterhill
KENSINGTON & CHELSEA REVIEW
PAGE 46
